Merck Animal
Health Equine

While working at STEWART, I contributed to multiple digital initiatives for Merck Animal Health’s Equine division, supporting both design and front-end development across campaign and brand-level projects. The work spanned a range of digital experiences, from updates to the primary Merck Animal Health website to the design and build of targeted campaign landing pages focused on deworming and vaccination awareness. The goal was to create clear, responsive, and brand-consistent interfaces that could support both ongoing brand communication and more focused educational campaigns within a large enterprise environment.

A significant part of the work involved redevelopment of the front-end experience for the primary Merck Animal Health website. This required refining interface clarity, improving content structure, and implementing responsive front-end systems that maintained consistency across devices and user contexts. Working within established brand guidelines, I helped ensure that the digital experience remained aligned with Merck Animal Health’s broader visual and messaging standards while improving usability, readability, and overall presentation. The work focused on making complex information easier to engage with while preserving the discipline expected of a global healthcare brand.

In addition to brand-level site work, I also contributed to campaign-specific landing pages designed to support awareness around deworming and vaccination. These pages required focused content organization and responsive layouts that could communicate key information clearly while remaining visually cohesive within the larger enterprise brand system. The work balanced consistency with flexibility, allowing campaign content to feel purposeful and distinct without becoming disconnected from the core brand environment.

Across these initiatives, the emphasis was on performance-conscious front-end development, structured layouts, and thoughtful interaction design. Within a global enterprise framework, the work required disciplined implementation and close attention to consistency, clarity, and responsiveness. The result was a series of digital experiences that supported Merck Animal Health Equine through stronger front-end execution, improved content presentation, and a more cohesive user experience across both campaign and brand-level touchpoints over time.